Vakıfbank Hackathon

Efe Okay served as Motion Director on this project for Vakıfbank's Hackathon — a corporate innovation event in which the bank invites developers, designers, and entrepreneurs to build new fintech solutions within a competitive format. The project was produced through Motionmatik with creative production by Özge Uyar Okay, art direction by Dilara Karakaş, production supervision by Neopresenta, and commissioned via agency Enteresan. As Motion Director, Efe was responsible for overseeing the visual motion language of the entire piece — directing a team to deliver animated content that captures the energy, ambition, and forward-thinking spirit of a major financial institution's push towards digital innovation. This is Efe's second project for Vakıfbank, reflecting a continued creative relationship with one of Turkey's largest state-owned banks.

Agency: Enteresan
Production Supervisor : Neopresenta
Production: Motionmatik
Creative Producer: Özge Uyar Okay
Art Director: Dilara Karakaş
Motion Director: Efe Okay